Goals & Motivation

We're Launching an All-New Hydration Brand Owala

We're Launching an All-New Hydration Brand Owala - BlenderBottle

Last year, we were excited to launch our Performance Hydration Series. More recently, you may have noticed that three of the bottles from that new product line Nila, Tero, and Valo are no longer found on the BlenderBottle website, while Koda still features prominently.

There's a reason for this.

The bottles formerly known as Nila, Tero, and Valo have evolved, becoming the flagship products of our all-new everyday hydration brand, Owala. You'll find them under the monikers FreeSip, Flip, and Twist at OwalaLife.com. We created this fun and exciting new brand to appeal to everyone not only to our performance-oriented BlenderBottle brand customers, but to everyone who wants to be better hydrated, athletes and non-athletes alike.

The BlenderBottle Performance Hydration line will continue to offer products designed for peak performance like our immensely popular Koda jug, and soon-to-be-released, Halex squeeze bottle.

Meanwhile, we invite you to learn more about our new everyday hydration brand, Owala, and its upbeat message: Do more of what you love. Check it out at OwalaLife.com.

We hope you're as excited as we are about the ways we continue to innovate and evolve within the BlenderBottle brand portfolio and beyond.

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