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INTRODUCING BLENDERBOTTLE® RADIAN™

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Introducing BlenderBottle® Radian™
The Shaker Cup. Evolved.

 

Lehi, Utah (February 23, 2017) – BlenderBottle®, creator of the BlenderBottle® Classic—the original, best-selling portable mixer that revolutionized the market—is proud to introduce the BlenderBottle® Radian , the next evolution in shaker cups. Boasting a striking new design and three material options, Radian breaks from the mold with a new modern style and top-notch performance.

blenderbottle radian shaker bottleThe sleek new Radian shaker features a center-mounted spout and a detachable carry loop that disconnects at the base to easily attach keys or hook to a gym bag. The twist-on cap closes with a quick quarter turn, creating BlenderBottle’s most secure seal to date. The tapered base adds to the bottle’s modern aesthetic and is sized to fit most car and gym equipment cup holders. Radian is available in three stain- and odor-resistant styles—Tritan, Stainless Steel Insulated, and Glass—and multiple on-trend color options. Like all BlenderBottle shaker cups, Radian uses the BlenderBall® whisk to create the smooth, lump-free shakes and protein drinks that set the brand apart.

“At BlenderBottle, we are constantly expanding on our blenderbottle insulated stainless steel shaker cuporiginal concept to explore the intersection of design and performance and deliver the product innovations that our customers crave,” explained Michael Sorensen, Director of Marketing at BlenderBottle. “The new Radian line takes the shaker cup to the next level. It merges premium materials with practical portability in a modern design package—ideal for frequent gym goers, all-out adventurers, and weekend warriors alike.”

All Radian shaker cups are made from high-quality, BPA- and Phthalate-free materials, feature a wide mouth opening to accommodate oversized scoops, and are backed by BlenderBottle’s Leak Proof Guarantee. The Radian shaker is also top-rack dishwasher safe.

blenderbottle glass shaker cupThe 32-ounce Radian Tritan is made of stain- and odor-resistant Eastman Tritan (MSRP $16.99). The 26-ounce Radian Stainless Steel Insulated features double-wall vacuum insulation that keeps drinks cold up to 24 hours (MSRP $24.99). The 28-ounce Radian Glass incorporates a silicone sleeve for impact protection and a comfortable grip (MSRP $29.99). Look for all three styles of the new BlenderBottle Radian shaker cup on retail shelves and online at blenderbottle.com.

 

For photos, samples and more information, contact pr@blenderbottle.com or Liz Herber at eherber@daltonagency.com.

 

About BlenderBottle

Founded in 2000, the BlenderBottle Company is a privately held manufacturer of premium and innovative products that help simplify everyday life. The company’s patented and best-selling products have been hailed by Good Morning America, Reader’s Digest, Self, the Today Show, Men’s Fitness and others as some of the “hottest new products” on the market.

BlenderBottle products are available in 70 countries worldwide, and in over 70,000 retail locations in the U.S. alone, including GNC, Vitamin Shoppe, Vitamin World, Bed Bath & Beyond, Walmart, Target, Rite Aid, Whole Foods, Amazon.com and online at blenderbottle.com. The BlenderBottle Company is located in Lehi, Utah and markets and sells its products to retailers and resellers worldwide. All BlenderBottle products are backed by a Customer Satisfaction Guarantee. For additional information, visit blenderbottle.com.

 

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